Job Description:

RESPONSIBILITIES:

Kforce has a client that is seeking a hybrid Search Marketing Manager to join their team in Alpharetta, GA.

Summary:
In this role, you will be responsible for optimizing our online presence, driving organic and paid search traffic and converting visitors into leads or customers. This position will provide support to multiple business units within the company and encompass governance responsibilities. The role also includes training new search marketing employees, gathering requirements for systems and sharing vendor insights and industry trends. This role specifically encompasses managing technical SEO aspects like schema markup, tagging, domain and URL strategy, canonicals and HREFLang implementation.

REQUIREMENTS:

• Bachelor's degree in Marketing, Business, or a related field


• Proven experience in B2B search marketing, including SEO and SEM, with a strong focus on global strategies


• In-depth knowledge of SEO tools and best practices for international markets


• Proficiency with Google Ads (AdWords) and other search advertising platforms for global campaigns; Google AdWords certification required


• Strong analytical skills and the ability to make data-driven decisions with a global context


• Excellent written and verbal communication skills


• Adept at staying up to date with industry trends and best practices


• Must be comfortable in a fast-paced, ever-changing environment working with tight deadlines across multiple key stakeholders and a need for quick response


• Strong competency in project management and organization with ability to lead multiple projects/deadlines


• Experience with SiteCore or other enterprise CMS preferred


• Critical thinker and problem solver with a proven ability to uncover insights and optimize programs to meet goals using analytics


• Highly influential communicator with excellent written and verbal communication skills


• Self-starter and passionate with strong bias towards driving results


• Strong attention to detail


• Proficient in business software applications including Microsoft Office (Outlook, Word, Excel, Project, SharePoint, PowerPoint, and Teams)


• Must be comfortable being in client/stakeholder facing and engaging multiple teams within the organization, leading coordination for large projects


• Proven ability to manage multiple workstreams/timelines simultaneously while recognizing dynamic and shifting priorities and adjusting schedules and deliverables accordingly

The pay range is the lowest to highest compensation we reasonably in good faith believe we would pay at posting for this role. We may ultimately pay more or less than this range. Employee pay is based on factors like relevant education, qualifications, certifications, experience, skills, seniority, location, performance, union contract and business needs. This range may be modified in the future.

We offer comprehensive benefits including medical/dental/vision insurance, HSA, FSA, 401(k), and life, disability & ADD insurance to eligible employees. Salaried personnel receive paid time off. Hourly employees are not eligible for paid time off unless required by law. Hourly employees on a Service Contract Act project are eligible for paid sick leave.

Note: Pay is not considered compensation until it is earned, vested and determinable. The amount and availability of any compensation remains in Kforce's sole discretion unless
and until paid and may be modified in its discretion consistent with the law.

This job is not eligible for bonuses, incentives or commissions.

Kforce is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, pregnancy, sexual orientation, gender identity, national origin, age, protected veteran status, or disability status.

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