Digital Creative Manager at Hanes Brands in Winston-Salem, North Carolina

Job Description:

A Snapshot of Your Day

As our Digital Creative Manager, you'll lead a dynamic team of designers and copywriters, inspiring them to create innovative, brand-right content that captivates our global audience. From conceptualizing engaging email campaigns to crafting immersive brand experiences across our websites and retailer platforms, your strategic vision will shape our digital storytelling.



How You'll Make an Impact

• Oversee and mentor a talented creative team, fostering their professional growth
• Ensure brand consistency across all platforms, aligning content with our identity and strategic goals
• Translate data-driven insights into compelling, actionable content that resonates with our customers
• Collaborate cross-functionally to deliver exceptional creative solutions that drive business objectives



What You Bring

• Bachelor's degree with 5+ years of relevant experience, Master's degree with 3+ years of relevant experience, or 9+ years of experience in place of a Bachelor's degree.
• Proficiency in Adobe Creative Suite, Figma, and other design tools
• A strong portfolio showcasing digital design best practices, video content, and customer-friendly site experiences
• Experience with Google Suite, Microsoft Office Suite, and Digital Asset Management software (strongly preferred).
• Expertise in creative thinking, problem-solving, and project management
• Excellent written and verbal communication skills, with a keen eye for detail



Who is HanesBrands?

Come weave a better future with HanesBrands. Our hardworking, dynamic corporate culture focuses on people development, and making professional and personal growth possible for every associate. Work to win, knowing you have the resources and support you need to thrive as an individual and as our teammate.


HanesBrands (NYSE: HBI) makes everyday apparel that is known and loved by consumers around the world for comfort, quality and value. Among the company's iconic brands are Hanes, the leading basic apparel brand in the United States; Bonds, which is setting new standards for design and sustainability; Maidenform, America's number one shapewear brand; and Bali, America's number one bra brand. HBI employs 48,000 associates in 29 countries and has built a strong reputation for workplace quality and ethical business practices. The company, a longtime leader in sustainability, has set aggressive 2030 goals to improve the lives of people, protect the planet and produce sustainable products. HBI is building on its unmatched strengths to unlock its full potential and deliver long-term growth that benefits all of its stakeholders.



Core Values



Play to Win - We expect to win, working together to drive results. We push ourselves to simplify and innovate. When we fail, learn from it. We will break with the past when necessary to move forward.


Act Like Owners - We take action. We build relationships across functions so we can see the company holistically and seek out opportunities for improvement. We're willing to sacrifice in one area if that leads to our overall success.


Do What's Right - We behave ethically. We are transparent. We share information about the factors influencing our actions. Our behavior aligns with our values. Our products make the world a better place.


Create Opportunity for All - With success comes opportunity. Everyone is respected and included. We provide opportunities for all associates to reach their full potential.



Our Commitment to Diversity


We do what's right. Our actions align with what we strive to do: to improve the lives of people, protect the planet and produce sustainable products. We are transparent with our actions, sharing information about the factors influencing our decisions. We've elevated the things everybody needs to feel comfortable in their everyday activities and in their own skin. Learn more about our bold diversity initiatives: https://hbisustains.com/diversity-inclusion-data/



Rewards/Benefits

Competitive compensation and benefits package
Opportunities for professional growth and development
Inclusive and supportive work environment
Commitment to sustainability and ethical business practices



Company Overview

Join us at HanesBrands and be part of a team that values transparency, collaboration, and continuous improvement. Apply now and let's weave a better future together! https://careers.hanes.com/viewalljobs/

To qualify, applicants must be legally authorized to work in the United States and should not require now, or in the future, sponsorship for employment visa status.


EOE/AA: Minorities/Females/Veterans/Disabled.

Applicants requiring reasonable accommodation for any part of the application and hiring process should contact us directly by:

Telephone: 877.999.5553

Email: HBI_TA@hanes.com.



Nearest Major Market: Winston-Salem

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