As the Senior Product Strategy Lead, you will be responsible for delivering efficient and effective financial products and services, specifically focusing on deposit and payment products, that address our members’ needs and enhance their financial well-being. The position is central to maintaining the relevance of Interra’s deposit and debit products, enhancing, and innovating product features and functionality, thereby facilitating sustainable growth and managing economic returns. Through coaching, you will be committed to providing continued employee development and engagement initiatives that inspire teams and deliver upon the mission and core values of the credit union.
Direct Reports: None
HOW YOU WILL MAKE AN IMPACT
- Develop, shape, refine, and execute against multi-year strategy for deposit products, ancillary services, and related fee schedules. Plan, organize, and manage annual, and ongoing, budget and forecast. Manage the consumer and business deposit portfolios including checking accounts, savings accounts, certificates of deposits, and related products and services. Analyze market trends and member needs to develop product strategies that align with business objectives and member experience. Manage the product life cycle, including product development, pricing, and promotion, leveraging a keen understanding of the end-to-end product experience. Producing and presenting recommendations to internal leadership committees. Conduct regular competitive analysis to identify trends and opportunities for product improvement and/or additions. Analyze product performance metrics to identify opportunities and understand progress towards goals. Foster strong relationships with internal stakeholders and external partners to ensure successful execution of product initiatives.
- Accountable for product growth, improving sales and member engagement. Partner with marketing to develop and execute tailored strategies to drive deposit growth and engagement across the product suite. Work with our internal learning staff and coach teams to create a uniform understanding across the company of the product design and value propositions. Ensure that staff are equipped with the necessary product knowledge and sales tools.
- Lead and drive new product development and enhancements by incorporating member feedback. Collaborate with internal teams to ensure successful launch and ongoing management of products. Work independently and in partnership with the Member Experience team to conduct regular member research to gather feedback and improve product offerings. Integrate data from multiple sources to provide comprehensive reporting on product financial performance, member engagement, growth, and experience feedback, providing insights and recommendations for product improvement.
- Collaborate with various department leads to understand the member journey and work with key stakeholders to improve the experience. Lead regular meetings to align key product enablers and stakeholders on in-flight efforts and the product roadmap.
- Work closely with risk management and compliance teams to assess and mitigate risks associated with financial products, particularly in the area of deposit and payment services. Ensure compliance with industry regulations, legal requirements, and internal policies. Develop and maintain product documentation, including terms and conditions, disclosures, and user guides.
- Must comply with all company policies and procedures, applicable laws, and regulations, including but not limited to, the Bank Secrecy Act, the USA PATRIOT Act, and the Office of Foreign Assets Control.
WHAT YOU WILL NEED TO SUCCEED
Experience
8+ years’ experience in product development, product management, or related experience, to include project management.
Education / Certifications / Licenses
This level of knowledge is acquired through completion of a required Bachelor’s degree in Business, Finance, Economics, or related field. (Will consider additional years of experience in lieu of education requirement). Must have and maintain a valid driver’s license.
PREFERRED SKILLS
Consumer and/or business deposit product knowledge.
Skilled in managing multiple tasks requiring attention to detail, organizational, analytical and research skills.
Ability to effectively communicate with colleagues and others at all levels of an organization.
Goal-driven, self-starter with the ability to work independently, and is a champion for change.
Track record of successfully managing a product life cycle and leveraging system think to successfully influence experience transformation.
Proficiency in Microsoft Office (Outlook, Word, Excel, PowerPoint).
Demonstrated knowledge of credit union regulations, products, policies, procedures, and services.
Interpersonal skills to represent the credit union in a professional and positive way, both internally and externally at all times.
Exceptional level of commitment to our culture and community.
Professional appearance and demeanor, excellent interpersonal relations skills, and positive, optimistic outlook.
Ability to establish and maintain positive working relationships with management, peers, employees and vendors, and the ability to effectively resolve conflict.
Ability to provide world class member service while executing Interra’s vision, mission, and delivery of Core Values.
INTERPERSONAL SKILLS
A significant level of trust, credibility and diplomacy is required. In-depth dialogue, conversations, and explanations with various levels of staff and outside vendors can be of a sensitive and/or highly confidential nature.
Communications may involve motivating, influencing, educating and/or advising others on matters of significance.
COMPETENCIES
Effective Communication - Utilizes a variety of communication modalities effectively and appropriately across multiple channels. Is effective in a variety of communication settings: one-on-one, small, and large groups, or among diverse styles and position levels. Adjusts to fit the message to the audience. Provides timely and helpful information to others across the organization.
Foster Innovation - Explores new and better ways of doing things. Encourages innovation of ideas, processes, and behaviors. Promotes activities that create greater efficiencies and/or experiences. Puts innovative ideas into practice.
Functional Expertise - Possesses a sufficient level of technical and professional skill or knowledge in position-related areas; keeps up with current developments and trends in areas of expertise; actively seeks ways to grow and be challenged using both formal and informal development activities.
Learning Agility - Actively and continuously learning, including new ways of thinking, knowledge, skills, and capabilities. Learns from what was done before and uses success and failure as input for development/improvement and tackling new business challenges.
Manage Complexity - Makes sense of complex information, processes, and activities to effectively solve problems. Defines situations accurately before determining problems and formulating approaches to solutions; is able to accomplish complex tasks with minimal guidance or instruction.
Process Management – Determines the processes necessary to get things done; organizes people and activities effectively; separates and combines tasks into efficient workflows; creates appropriate measurement systems; leverages synergy and integration to improve efficiency; simplifies complex processes; gets more out of fewer resources.
ADA REQUIREMENTS
Physical Requirements
Able to bend, sit, and stand in order to perform primarily sedentary work with limited physical exertion and occasional lifting of up to 10 lbs.
Must be capable of climbing / descending stairs in an emergency situation.
Must be able to operate routine office equipment including computer terminals and keyboards, telephones, copiers, facsimiles, and calculators.
Must be able to routinely perform work on computer for an average of 6-8 hours per day, when necessary.
Must be able to work extended hours or travel off site whenever required or requested by management.
Must be capable of regular, reliable, and timely attendance.
Working Conditions
Must be able to routinely perform work indoors in climate-controlled shared work area with minimal noise.
Mental and/or Emotional Requirements
Must be able to perform job functions independently and work effectively either on own or as part of a team.
Must be able to plan and direct the work activities of self and others.
Must be able to read and carry out various complicated written and oral instructions.
Must be able to speak clearly and deliver information in a logical and understandable sequence.
Must be capable of dealing calmly and professionally with numerous different personalities from diverse cultures at various levels within and outside of the organization and demonstrate highest levels of customer service and discretion when dealing with the public.
Must be able to perform responsibilities with composure under the stress of deadlines / requirements for extreme accuracy and quality and/or fast pace.
Must be able to effectively handle multiple, simultaneous, and changing priorities.
Must be capable of exercising highest level of discretion on both internal and external confidential matters.
ACKNOWLEDGEMENT
Nothing in the position description restricts management’s right to assign or reassign duties and responsibilities to this job at any time. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. This Job description is not a contract and should not be constructed as a guarantee of employment for any period of time. Interra Credit Union is an Equal Opportunity Employer and does not discriminate against employees or applicants based on race color, religion, sex/gender, national origin, disability, age, or any other category protected by law.
Why JoinIN
Culture: We believe that a positive work environment is key to success. Staying engaged, informed, and keeping it fun, is how we achieve this.
Professional Growth: Our Learning and Development Team not only provide day 1 training but continuous improvement and career development for all levels.
Competitive Salary: Attractive compensation package with performance-based incentives and bonuses.
Benefits: Comprehensive health insurance, 401(k) matching, tuition reimbursement, company holidays, and generous PTO.
Community Involvement: Being an active member in communities that we are a part of is important to us. We live here, work here and stay involved here!
Visit our Opportunities page for more information.
For more information about the role or the application process, please reach out to Ali Barden , AVP Talent Acquisition and Retention Lead at alib@interacu.com or 574-534-2506 ext. 7448
