Rough DRAFT:


Responsible for leading the development, implementation, and management of Commercial ANA and large group Advocacy product strategies.


Primary duties include, but are not limited to: Develops, implements and maintains competitive advocacy product platform. Partners with product managers, project team, marketing, services operations, clinical and others to achieve superior execution and ongoing performance of product strategy in the marketplace.


Tracks individual product performance by product configuration best practices, market segment, geography and more.


Supports the development of short and long term strategic product plans in support of market, sales and profitability objectives.


Identifies system and digital needs to support short and long term product strategy in collaboration with key partners.


May lead effort or manage project teams in the implementation of segment and companywide initiatives.