Marketing Coordinator at Westmor Industries

Posted in Other 4 days ago.

Location: Morris, Minnesota





Job Description:

Company Description



Westmor Industries is a division of Superior Industries. We engineer, manufacture, and provide in-field services for fuel-handling equipment. Our guiding Core Values are Strong Work Ethic, Integrity, Long-Term Relationships, Serving Others, and Culture of Opportunity!



Job Description



A Marketing Coordinator is responsible for completing the following duties:


  • Support Westmor's branding and marketing efforts with an emphasis on the support and coordination of marketing projects and campaigns to aid in sales efforts

  • Research and develop projects and campaigns that support entrance into new markets and product launch efforts

  • Research advertising trends in our markets to inform campaign efforts

  • Support the development and execution of social media and digital marketing plans

  • Develop and create content as required for marketing projects and campaigns

  • Monitor analytics to ensure the success of marketing projects and campaigns

  • Oversee Westmor's ad placement schedule including: placement planning, ad development and execution

  • Assist with purchasing and inventory of branded promotional items and clothing programs, keeping a ready supply to support marketing and sales efforts

  • Assist in coordination of company events and customer training events that support current sales and marketing initiatives

  • Assist with the organization, maintenance and storage of marketing assets including trade show booth materials, AV equipment, graphics, tools and display products

  • Assist with lead capture and sales coordination follow-up protocols

  • Create marketing material/literature

  • Maintain sales playbook portal

  • Maintain budgets, track expenses and report on results of marketing projects, campaigns and activities

  • Support day-to-day marketing operations

  • Other duties as assigned


Employee Benefits



  • Weekly paycheck

  • Medical insurance - Covers 75% of premiums

  • Dental and vision insurance

  • Company paid life insurance

  • 401K retirement account with 5% company match

  • On the spot bonuses up to $100


Qualifications



  • 1-2 years of marketing or advertising experience

  • Strong and proven project management skills

  • Strong written and oral communication skills

  • Proven creativity

  • Understanding of brand development

  • Experience in building marketing campaigns and event planning

  • General knowledge or experience in graphic design a plus

  • Experience in a manufacturing-related field is preferred


Traits of Our Successful Employees



  • Embrace Core Values: Serving Others, High Integrity, Strong Work Ethic, Culture of Opportunity & Long-Term Relationships

  • Attention to detail

  • Willingness to help out where needed


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