As the Senior Vice President of Global Revenue Strategy, you will lead and inspire a high-performing revenue strategy team focused on growth strategy, business & sales operations, pricing & monetization strategy, L&D and enablement for the commercial organization. The SVP of Global Revenue Strategy will oversee these functions across our global marketplace platforms, including The Knot, Bodas.net, WeddingWire and other brands, catering to wedding and event-related businesses worldwide, as well as across other wedding-specific software businesses (e.g. Weven), in order to maximize revenue potential and ensure long-term profitability.
This role is pivotal in driving revenue growth across diverse market segments and international regions. You will oversee a team of approximately 25+ individuals and report directly to the Chief Revenue Officer. You will also strategically partner with other leaders in Sales, Marketing, Finance, Strategy and Product to align revenue strategies with overall business objectives, drive performance, and enhance the overall vendor & couple experience on our platforms.
RESPONSIBILITIES:
Lead three distinct cross-functional teams (Biz/Sales Ops, Pricing Analytics, Enablement) with the ultimate goal of driving revenue performance for the commercial organization
Oversee revenue planning and goaling while developing accurate revenue forecasts to help identify and size existing and new business opportunities
Develop and approve overall Go-To-Market (GTM) strategies aligned with corporate goals and provide strategic guidance on sales opportunities
Drive strategic initiatives for revenue operations, pricing, sales, and enablement, and monitor progress for ongoing optimization and growth
Manage the customer research process to gain insights on market trends and customer feedback to guide growth strategies and identify areas for growth and optimization
Ensure sales processes and systems enable revenue growth plans, sales objectives, and operational efficiency
Lead pricing strategies to maximize revenue across markets and products
Work collaboratively with senior leaders in Product & Marketing to leverage the Revenue Strategy group's insights to inform future product roadmap development and pricing
Ensure strategic alignment of territory assignments, quotas, and sales team performance with overall revenue objectives
Guide and approve global sales enablement, onboarding programs and training initiatives for sales teams
Provide strategic direction for GTM tool strategies and configurations for optimal performance
Provide executive-level reporting on sales and business operations to drive insights and decision-making
Be the subject matter expert on industry trends, regulations, and best practices to develop and execute new revenue strategies and initiatives
Lead by example, fostering a culture of accountability, collaboration, and innovation
Have a strong point of view on recruiting, onboarding, developing and retaining top talent, ensuring the team is equipped to succeed in a fast-paced environment
SUCCESSFUL SVP, GLOBAL REVENUE STRATEGY CANDIDATES HAVE:
15+ years of experience in revenue and/or pricing and sales strategy, and 10+ years leading strategic level leaders and organizations through various transformations with a dispersed global footprint
Bachelor's degree required; MBA preferred
Demonstrated experience leading a team in revenue strategy, pricing optimization, and/or B2B sales across multiple markets and brands
Direct experience in online marketplace businesses and/or digital marketing/ advertising would be differentiating
Strong knowledge of Sales KPIs across the entire funnel and experience leveraging data analytics to pinpoint sales challenges/opportunities to drive revenue performance
Ideal candidates will have a track record working in an environment managing dynamic pricing and real-time B2B pricing optimization across markets, products, and geographies
Demonstrated ability to lead cross-functional teams and develop high-performing teams through transformational stages, preferably in a B2B sales environment
Exceptional strategic thinking, problem-solving, and proactive approach to drive results effectively
High emotional intelligence (EQ) for building strong internal and external relationships across functions
Proven ability to inspire teams to achieve ambitious goals in a positive work environment
Willingness to travel for internal meetings, sales team events, and brand recognition activities