Principal Marketing Advisor at Workday in SF, California

Posted in Other 5 days ago.

Type: Full Time





Job Description:

Your work days are brighter here.

At Workday, it all began with a conversation over breakfast. When our founders met at a sunny California diner, they came up with an idea to revolutionize the enterprise software market. And when we began to rise, one thing that really set us apart was our culture. A culture which was driven by our value of putting our people first. And ever since, the happiness, development, and contribution of every Workmate is central to who we are. Our Workmates believe a healthy employee-centric, collaborative culture is the essential mix of ingredients for success in business. That's why we look after our people, communities and the planet while still being profitable. Feel encouraged to shine, however that manifests: you don't need to hide who you are. You can feel the energy and the passion, it's what makes us unique. Inspired to make a brighter work day for all and transform with us to the next stage of our growth journey? Bring your brightest version of you and have a brighter work day here.

At Workday, we value our candidates' privacy and data security. Workday will never ask candidates to apply to jobs through websites that are not Workday Careers.

Please be aware of sites that may ask for you to input your data in connection with a job posting that appears to be from Workday but is not.

In addition, Workday will never ask candidates to pay a recruiting fee, or pay for consulting or coaching services, in order to apply for a job at Workday.

About the Team

At Workday, it all began with a conversation over breakfast. When our founders met at a sunny California diner, they came up with an idea to revolutionize the enterprise software market. And when we began to rise, one thing that really set us apart was our culture. A culture which was driven by our value of putting our people first. And ever since, the happiness, development, and contribution of every Workmate is central to who we are. Our Workmates believe a healthy employee-centric, collaborative culture is the essential mix of ingredients for success in business. That's why we look after our people, communities and the planet while still being profitable. Feel encouraged to shine, however that manifests: you don't need to hide who you are. You can feel the energy and the passion, it's what makes us unique. Inspired to make a brighter work day for all and transform with us to the next stage of our growth journey? Bring your brightest version of you and have a brighter work day here.

About the Role

We are seeking an experienced, highly motivated, and highly skilled Advisory and Analytics Expert to join the Marketing Advisory team. In this role, you will partner with the Field Marketing team to empower them to make data-driven business decisions, diving deep into data to discover key business trends and surface meaningful insights, and advising stakeholders with actionable recommendations to solve key challenges. This role involves analyzing and synthesizing metrics, trends, and data to identify and communicate strategic opportunities. You will collaborate with various supporting functions, leveraging and discovering valuable insights into Marketing effectiveness, to guide the team in maximizing conversion, pipeline impact, and overall business performance.

You will be responsible for understanding and representing the unique needs of your stakeholders, and leveraging your extensive expertise to drive strategic alignment and achieve business goals.

Responsibilities:


  • Data Synthesis & Business Recommendations: Synthesize complex data analyses into actionable business recommendations, driving data-based decisions and improvements


  • Advisory Analytics Portfolio: Guide and advise on efforts to build, enhance, and consolidate our Global Portfolio of Analytics to provide insights for the Advisory team


  • Investigations: Conduct ad-hoc data analysis to quickly answer critical business questions, anticipate future trends, and support strategic initiatives


  • Strategic Marketing Guidance: Provide expert guidance to the team, offering insights and perspective on data trends to optimize Marketing strategies and address performance challenges


  • Proactive Insights: Perform discovery analyses to answer business questions and support strategic initiatives


  • Advisory Roadmap: Work with the various global advisors on common challenges and construct a roadmap to tackle cross functionally with our partners in Analytics, Optimization, and BI.


About You

Basic Qualifications


  • 12+ years of experience in Strategy and Analytics roles


  • Proven expertise in marketing principles, practices, and strategies.


  • Deep understanding of Marketing and Sales principles, practices, and strategies in B2B Enterprise SaaS


  • Strong analytical, problem-solving, communication, and presentation skills


  • Strong familiarity with Salesforce, Marketo, Snowflake, AWS, or similar systems


  • Proven proficiency in data visualization tools (Tableau and/or Sigma) and SQL


Other Qualifications

  • Hands-on experience with Salesforce reporting and data extraction

Come join us and make a difference!


Workday Pay Transparency Statement

The annualized base salary ranges for the primary location and any additional locations are listed below. Workday pay ranges vary based on work location. As a part of the total compensation package, this role may be eligible for the Workday Bonus Plan or a role-specific commission/bonus, as well as annual refresh stock grants. Recruiters can share more detail during the hiring process. Each candidate's compensation offer will be based on multiple factors including, but not limited to, geography, experience, skills, job duties, and business need, among other things. For more information regarding Workday's comprehensive benefits, please click here.

Primary Location: USA.CA.Pleasanton


Primary Location Base Pay Range: $167,600 USD - $251,800 USD


Additional US Location(s) Base Pay Range: $141,600 USD - $251,800 USD



Our Approach to Flexible Work

With Flex Work, we're combining the best of both worlds: in-person time and remote. Our approach enables our teams to deepen connections, maintain a strong community, and do their best work. We know that flexibility can take shape in many ways, so rather than a number of required days in-office each week, we simply spend at least half (50%) of our time each quarter in the office or in the field with our customers, prospects, and partners (depending on role). This means you'll have the freedom to create a flexible schedule that caters to your business, team, and personal needs, while being intentional to make the most of time spent together. Those in our remote "home office" roles also have the opportunity to come together in our offices for important moments that matter.

Pursuant to applicable Fair Chance law, Workday will consider for employment qualified applicants with arrest and conviction records.

Workday is an Equal Opportunity Employer including individuals with disabilities and protected veterans.

Are you being referred to one of our roles? If so, ask your connection at Workday about our Employee Referral process!

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