Product Manager (Marketing) at Tyson Foods, Inc. in Springdale, Arkansas

Job Description:

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Job Details:




SUMMARY:


The Product Manager is responsible for management of the business activities for the brand and has responsibility to manage budget and P&L to meet company objectives for Annual Operating Plan and Long-Range Planning process. This role develops and/or collaborates on long and short-term strategies, sustaining innovation, new products, packaging, and sales promotion programs that will achieve corporate profit volume and share objectives.






RESPONSIBILITIES:

• P&L ownership for the assigned Brands/Categories including submitting business plans that define success for your area of ownership.
  
  

• Monitor performance measurements to ensure sales volume, share, and profit objectives are accomplished - recommends and implements corrective actions.
  
  

• Develop and seamlessly execute business plans to deliver against category financial and share objectives.
  
  

• Create the strategy to grow share and drive volume for assigned Brands/Categories.
  
  

• Work closely with internal pricing partners to develop and execute strategic pricing initiatives.
  
  

• Manage budget and MAP spending for assigned product responsibility.
  
  

• Participate in monthly volume forecast for assigned categories, coordinating between demand and supply planning to deliver best-in-class forecast accuracy.
  
  

• Analyze data to identify insights and translate into business initiatives and or actionable tasks to drive results.
  
  

• Creatively identify opportunity areas for growth by effectively using consumption data, market research, and competitive intelligence.
  
  

• Develop meaningful consumer positioning for all assigned product lines that creates added value versus competitive and effectively communicate product advantages to consumers.
  
  

• Lead Cross Functional Team projects (Insights, Finance, Operations, Demand Planning, SS&P, Innovation, R&D, and Shopper Marketing) in support of Category objectives; lead cross functional team projects (as assigned).
  
  

• Manage the process of identifying industry and consumer trends; manage proprietary research projects, mine and analyze secondary data to spot trends and insights in support of defined strategies.
  
  

• Partner with innovation channels and customer business teams to develop and execute innovation plans including concept development, feasibility, validation, product, and packaging.
  
  

• Identify and develop sustaining innovation across assigned categories.
  
  

• Implement product specification changes where needed.
  
  

• Seek opportunities for personal development and proactively identify ways to add value to Business Unit teams.
  
  

• Other duties as assigned.
  
  

QUALIFICATIONS:

• Bachelor's Degree required; MBA preferred.
  
  

• Minimum of 5-7 years of experience preferably in consumer-packaged goods products marketing.
  
  

• Proven track record in managing and meeting volume and profit targets.
  
  

• Demonstrated strong analytical and strategic thinking skills.
  
  

• Strong communication and presentation skills.
  
  

• Strong collaborator with a demonstrated ability to lead cross functional teams.
  
  

• Proven ability to effectively manage multiple projects in a dynamic environment.
  
  

Sponsorship is not available for this role.



Relocation Assistance Eligible:

Yes



Work Shift:

1ST SHIFT (United States of America)


Hourly Applicants ONLY -You must complete the task after submitting your application to provide additional information to be considered for employment.


Tyson is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will be considered without regard to race, national origin, color, religion, age, genetics, sex, sexual orientation, gender identity, disability or veteran status.


We provide our team members and their families with paid time off; 401(k) plans; affordable health, life, dental, vision and prescription drug benefits; and more.



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