Marketing Content Strategist at Horizontal Talent in Minneapolis, Minnesota

Job Description:

We are seeking a dynamic Marketing Content Strategist to join our team and lead the execution of marketing strategies for our exciting projects. This role is perfect for a content expert passionate about creating engaging digital experiences and building strong customer relationships.
Responsibilities

• Lead and execute marketing strategies for migrating content from an acquired business-to-business brand to our website.
• Collaborate with product marketing, designers, UX, authoring, and other internal partners to create compelling content.
• Provide clear content direction for copywriters and ensure content aligns with brand voice and tone.
• Develop scalable content approaches that can be leveraged across the organization.
• Serve as the primary point of contact for the content marketing team, leading strategy and execution.

Skills

• Bachelor's degree in English, Writing, Technical Writing, Journalism, Content Strategy, Communications, Library Science, or equivalent experience.
• Strong understanding of content strategy principles and digital best practices.
• Excellent organizational and project management skills.
• Outstanding time management, interpersonal, and communication skills.
• Ability to work both independently and as part of a team.
• Proven ability to thrive in a fast-paced, dynamic environment.
• Agility in thinking and delivery, with a proven ability to take direction in support of company goals.
• Comfortable working with new Gen AI platforms for content generation first drafts.

Preferred Skills

• Three years of experience in financial services, banking, Fintech, or consumer lending.
• Over six years of experience in content strategy.
• Proficiency with the Adobe suite of products.
• Experience working in an agile methodology and/or within a journey team.

We are committed to fostering a diverse, equitable, and inclusive environment where all team members feel valued and supported.


Once you apply for this position, you may receive a phone call, SMS or email at the time of application from our Virtual AI Recruiter, Alex, to conduct an initial interview.


Horizontal facilitates valuable and productive conversations between you and potential employers. We can assist you in growing your career by partnering you with employers that offer challenging assignments. For those that join the team, we offer competitive compensation and benefits including medical, dental, vision, and retirement. Check out all we have to offer and how you can become part of the Horizontal Talent Team. The pay range for this role is $32 - $66 per hour. This is not a guarantee of compensation, as final offer amount may vary based on factors including but not limited to experience and geographic location. Apply Now