Position Summary:

As the Marketing Director, I oversee and manage all aspects of our marketing strategy, ensuring that every initiative aligns with our companys goals and drives growth. I lead a talented team and work closely with external contractors to ensure that projects are executed efficiently, on time, and within budget.
Job Duties/Responsibilities:
Developing and executing marketing strategiesacross multiple channels, including newsletters, paid advertising, social media, and local initiatives, to build brand awareness and engage with our target audience. Managing our marketing team and outside contractors, making sure everyone has clear direction and that all projects meet deadlines, adhere to brand guidelines, and stay on budget. Overseeing the CRM systemto ensure were maximizing its potential for lead generation, customer retention, and marketing automation. I work with our teams to optimize customer data management and campaign performance within the system. Collaborating with the Operations Managerto assess analytics and create actionable, digestible reports. I use this data to refine our marketing strategies, improve performance, and achieve measurable results. Managing and tracking campaignsto ensure theyre delivering the desired outcomes. Whether it's email campaigns, social media ads, or local promotions, I make sure were optimizing every initiative to drive success. Ensuring brand consistencyacross all marketing materials and communication channels, aligning everything with the companys mission and values. Managing the marketing budgetto ensure all campaigns are cost-effective while still achieving maximum impact. Working cross-departmentallywith sales, product, and operations teams to ensure that marketing strategies support overall business goals and enhance the customer experience. Perform all other duties as assigned.
Required Skills/Abilities:
Excellent verbal and written communication skills. Thorough understanding of market developments Thorough understanding of marketing strategies and practices. Excellent interpersonal and customer service skills. Excellent organizational skills and attention to detail. Strong analytical and problem-solving skills. Strong supervisory and leadership skills. Proficient with Microsoft Office Suite or related software.

Education and Experience:
Bachelors degree in Business Administration, Marketing, or related field required; Masters degree preferred. At least five years of experience in marketing and long-range planning required.

Physical Demands and Work Environment:
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this position. Reasonable accommodations may be made to enable individuals with disabilities to perform the functions.
While performing the duties of this position, the employee is regularly required to talk or hear. The noise level in the work environment is usually moderate. Specific vision abilities required by this position include close vision, distance vision, color vision, peripheral vision, and the ability to adjust focus. The employee frequently is required to use hands or finger, handle, or feel objects, tools, or controls. The employee is occasionally required to stand; walk; sit; reach with hands and arms; climb or balance; and stoop, kneel, crouch, or crawl. The employee must occasionally lift and/or move up to 25 pounds. Onsite work environments are climate controlled. ____________________________________________________________________________
Note:
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national origin, disability status, genetic information, protected veteran status, or any other characteristic protected by law.
This job description is not designed to cover or contain a comprehensive list of activities, duties, or responsibilities that are required of the employee. They may change, or new ones may be assigned at any time with or without notice.Employees will be required to follow any other job-related instructions and to perform any other job-related duties requested by any person authorized to give instructions or assignments. All duties and responsibilities are essential functions and requirements and are subject to possible modification to reasonably accommodate individuals with disabilities. To perform this job successfully, the incumbents will possess the skills, aptitudes, and abilities to perform each duty proficiently. Some requirements may exclude individuals who pose a direct threat or significant risk to the health or safety of themselves or others. The requirements listed in this document are the minimum levels of knowledge, skills, or abilities. This document does not create an employment contract, implied or otherwise, other than an at-will relationship.