This position is responsible for following Brookdale referral processes as well as acceptance guidelines to improve occupancy level and revenue production of the community. This includes managing pre-admission and admission processes and completing all activities required for an admission. Represents the community and increases awareness through participation in outside events and professional groups. Partners with community team to execute business development strategies to generate referrals.Drives community occupancy to achieve and exceed goals.Manages sales/admission process by assisting prospective residents, their family members, referral sources and/or advisors in, the decision making process by understanding their needs and educating them about the skilled services that Brookdale provides and how we can meet their needs. Responds promptly to every phone call, electronic referral or walk-in inquiries from all referral sources.Conducts visits for patients, families utilizes Brookdales selling techniques and tools.Utilizes established sales processes, systems and forms for sales to perform job duties, tracks all inquiries and referrals via company approved systems and keeps information updated for tracking/trending referrals, conversion ratios and reasons for non-admittance as well as utilization of Green, Yellow and Red acceptance criteria.Keeps Interdisciplinary Care Team and key associates updated on the status of all prospective admissions.Monitors conversion ratios by payer and analyzes data to prepare weekly and monthly reports. Provides frequent performance information to management. (IF community is larger and there is an Admission Director, the Director would be required to complete this task).Maintains working knowledge of payer sources and utilizes them effectively to maximize revenue and expedite admissions.Completes business develop sales calls as assigned.Develops and maintains relationships with and generates leads through residents, family and professional referral sources on a daily/weekly basis. Provides and conducts visits about skilled services, programs and outcomes, market advantages, availability and other relevant information to meet the needs of prospective referral sources and community groups.Effectively managed skilled bed availability and seeks opportunities for increasing revenue and creating other revenue streams.Establishes positive customer service experience from initial point of contact through admission and transition to care team.This job description represents an overview of the responsibilities for the above referenced position. It is not intended to represent a comprehensive list of responsibilities. An associate should perform all duties as assigned by his/her supervisor.Voted by Newsweek in 2024 as one of America's Greatest Workplaces for DiversityEarly Access to Paycheck with Earned Wage Access is available for Hourly Associates (outside of CA)Make Lives Better Including Your Own.If you want to work in an environment where you can become your best possible self, join us! Youll earn more than a paycheck; you can find opportunities to grow your career through professional development, as well as ongoing programs catered to your overall health and wellness.Full suite of health insurance, life insurance and retirement plans are available and vary by employment status. Additional benefits offered include, but are not limited to:Tuition ReimbursementPet InsuranceAdoption Reimbursement BenefitsVariety of Associate DiscountsThis is an incentive based position, which may include bonuses, incentive or commission plans.Veterans, transitioning active duty military personnel, and military spouses are encouraged to apply.To support our associates in their journey to become a U.S. citizen, Brookdale offers to advance fees for naturalization (Form N-400) application costs, up to $725, less applicable taxes and withholding, for qualified associates who have been with us for at least a year.