The Marketing Manager reports to the Associate Director of Marketing, for the Biosurgery Platform. This position is responsible for executing the Biosurgery bigger, faster strategy and will be responsible for driving the growth of the Avitene family of adjunctive hemostats. Emphasis is on product and marketing management, primarily developing strategies for profitable growth and maintaining a strong competitive position through strategic and tactical identification of marketing opportunities. Will work in partnership with other businesses and cross functional teams to assure that growth objectives are achieved.
This role requires 4 days onsite and 1 day remote at our Warwick, RI site or Vernon Hills, IL sites.
Job Description
We are the makers of possible
BD is one of the largest global medical technology companies in the world. Advancing the world of health™ is our Purpose, and it's no small feat. It takes the imagination and passion of all of us-from design and engineering to the manufacturing and marketing of our billions of MedTech products per year-to look at the impossible and find transformative solutions that turn dreams into possibilities.
We believe that the human element, across our global teams, is what allows us to continually evolve. Join us and discover an environment in which you'll be supported to learn, grow and become your best self. Become a maker of possible with us.
BD Interventional's Surgery worldwide business unit, located in Rhode Island, is a leading developer, manufacturer, and marketer of innovative, life-enhancing medical technologies. Our Biosurgery Platform is delivering a growing line of enhanced sealants and hemostats to complement surgical techniques across surgical specialties.
Primary Responsibilities:
Responsible for overall product positioning in the marketplace and competitive strategies. Manages implementation of strategy and tactical elements of annual marketing plan. Accountable for achievement of expectations.
Lead commercial launch of brand extensions
Collaborate with cross-functional teams to support execution of the US region strategy for the Biosurgery Platform.
Develop clinical expertise in Biosurgery products and relevant surgical specialties.
Build relationships with the Surgical Specialties Sales Force, Key Opinions Leaders, customers, and other hospital stakeholders.
Executes marketing programs, projects and commercial activities with a focus on the US region.
Manage detailed sales forecasts for product portfolio.
Actively encourage and support a positive culture within the Biosurgery Platform.
Support platform and product objectives at conferences
About You:
Bachelor's Degree (MBA preferred)
Minimum 3 years marketing or sales experience in medical device or combination drug/device industry
Demonstrates business acumen
Excellent written and oral communication skills
Strong interpersonal skills
Demonstrated strong team contributor
Strong results orientation
Ability to collaborate and work with others in a dynamic, matrix environment
Demonstrated success prioritizing and multi-tasking in a fast-paced, high-growth environment
Proficiency with Microsoft Office Suite: Outlook, Word, Excel, PowerPoint
Aspires to future leadership roles in Marketing
Willing to travel up to 25%
For certain roles at BD, employment is contingent upon the Company's receipt of sufficient proof that you are fully vaccinated against COVID-19. In some locations, testing for COVID-19 may be available and/or required. Consistent with BD's Workplace Accommodations Policy, requests for accommodation will be considered pursuant to applicable law.
Why Join Us?
A career at BD means being part of a team that values your opinions and contributions and that encourages you to bring your authentic self to work. It's also a place where we help each other be great, we do what's right, we hold each other accountable, and learn and improve every day.
To find purpose in the possibilities, we need people who can see the bigger picture, who understand the human story that underpins everything we do. We welcome people with the imagination and drive to help us reinvent the future of health. At BD, you'll discover a culture in which you can learn, grow, and thrive. And find satisfaction in doing your part to make the world a better place.
To learn more about BD visit https://bd.com/careers
Becton, Dickinson and Company is an Equal Opportunity/Affirmative Action Employer. We do not unlawfully discriminate on the basis of race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, or any other protected status.
