Product Manager REPORTS TO: Vice President, Research & Development
IMPACT / CONTRIBUTION The Product Manager position has the objective of managing the product through the product life cycle and leading the cross-functional team that is responsible for the success of the product. Responsible for identifying customer needs and market trends to identify opportunities to benefit the business. The role will assess customer acceptance of new product launch and strategically utilize this information to continually improve CCSI’s perinatal solutions. Works closely with Product Development, Product Management, Learning Management, Marketing, Support, Sales and Quality Management to see solutions through product launch and aligning all the teams involved. Responsibilities also include assisting the Product Management team in translating business needs into product requirements, measuring product acceptance of new products, and work with internal and external customers to ensure product success. Excellent communication and interpersonal skills are required.
Deliverables
Business case
Marketing Requirements Document
Product Roadmaps
Product comparisons, competitor analysis, and user stories
Presentations and documents using the above content
GENERAL RESPONSIBILITIES:
Gathers, manages, and prioritizes market/customer requirements
Identify opportunities and collaborate with the clinical team on leveraging current and future clinical updates to drive product enhancements
Gather feedback from customers about new product offerings
Collaborate with members of the Product Management team to provide education, training, competitive insight, and any relevant product information to internal and external customers
Act as a Subject Matter Expert
Collaborate with the marketing team in developing and executing go-to-market launch plans for new and existing products
Work directly with sales to ensure solutions are aligned with our perinatal competition and market
Measure product acceptance and adoption to enhance future solutions
Assists the Business Analysts in translating business needs into product specifications
Assist the Vice President of Research and Development in developing and maintaining a product strategy and roadmap in collaboration with engineering, product development, sales, and marketing
Interface with internal teams to address their support and implementation requirements
Act as the customer advocate articulating the user’s and/or buyer’s needs
Proactively solve problems with other departments
Contribute information to product pricing
REQUIREMENTS
Bachelor’s degree in business, preferred
Product marketing experience required
Minimum of 3 years, preferably in healthcare or regulated industry
Proven experience with software development techniques, including Agile methods
Excellent collaboration skills to interact with colleagues, cross-functional-teams, and customers
Resourceful and possess a strong work ethic
Proven ability to influence cross-functional teams without formal authority
Experience in user experience design and understanding of data
Excellent written and oral communication in both large and small group settings
Requires functional knowledge of Microsoft applications including Teams
