Media Relations Specialist at The Nature Conservancy

Posted in Marketing 15 days ago.

Type: Full Time
Location: Tulsa, Oklahoma





Job Description:

OFFICE LOCATION

United States

Candidates living in Virginia, Kentucky, Tennessee, North Carolina, South Carolina, Georgia, Florida, Alabama, Mississippi, or Louisiana are preferred. Although this role is open to anywhere in the US. Remote and hybrid options are available.

#LI-Remote

#PDN



WHO WE ARE

The mission of The Nature Conservancy (TNC) is to conserve the lands and waters upon which all life depends. As a science-based organization, we develop innovative, on-the-ground solutions to the world's toughest environmental challenges so that people and nature can thrive. Our work is guided by our values, which include a commitment to diversity and respect for people, communities, and cultures. From a rewarding mission to career development and flexible schedules, there are many reasons to love life #insideTNC. Want to know more? Check out our TNC Talent playlist on YouTube to hear stories from staff or visit Glassdoor.

One of TNC's primary goals is to cultivate an inclusive work environment so that employees around the globe have a sense of belonging and feel that their unique contributions are valued. We know we'll only achieve our mission by hiring and engaging a diverse staff that reflects the communities in which we work. Recognizing that people bring talent and skills that have been developed outside the scope of a job, we take a holistic approach to recruitment that considers life experience in addition to the professional requirements listed in our postings. Please apply - we'd love to hear from you. To quote a popular saying at TNC, "you'll join for the mission, and you'll stay for the people."



WHAT WE CAN ACHIEVE TOGETHER

The Media Relations Specialist collaborates with colleagues in marketing/communications, philanthropy, government relations, conservation and other departments to facilitate media campaigns, produce and collect storytelling content, and manage earned media metrics. You will work across multiple projects simultaneously and maintain relationships with the media and other stakeholders to effectively communicate The Nature Conservancy's (TNC) programs, values, and mission.


The Media Relations Specialist is an integral contributor to TNC's Marketing and Communications Division. The Media Relations Specialist is responsible for helping advance the organization's strategic priorities and brand through earned media placements for the Southern U.S. Division. TNC's Southern U.S. Division is comprised of Virginia, Kentucky, Tennessee, North Carolina, South Carolina, Georgia, Florida, Alabama, Mississippi and Louisiana. In collaboration with the Media Relations Manager, the Specialist crafts story ideas, curates media lists, develops outreach materials and messaging documents, monitors media placements and creates coverage reports. They also follow media trends and journalists, and engage with various outlets and communities, via social media.


As the Media Relations Specialist, you will:

  • Serves as key team member on assigned communication and/or media initiatives.
  • Write, edit, and distribute communications materials around strategic conservation accomplishments, priorities, and other division announcements.
  • Implement and manage media tactics.
  • Research and maintain up-to-date lists of media contacts along with relevant coverage areas.
  • Write, edit, and distribute media training and briefing materials for TNC staff and trustees.
  • Develop press material templates and amplification content.
  • Track and report key metrics of success for earned media placements.
  • Attend select events throughout the year.
  • Collaborate effectively with TNC national and/or global colleagues on top-tier story placements.
  • Occasional travel is required for press events, business meetings, team retreats, and/or training.
  • Other related duties as assigned.



WE'RE LOOKING FOR YOU

The ideal candidate will have all or some of these qualifications. If you don't have all of them, apply anyway and tell us about your skills and experience:

  • Experience coordinating and measuring media, PR and/or communications plans.
  • Multi-lingual skills appreciated.
  • Multi-cultural or cross-cultural experience appreciated.
  • Captivating storyteller with excellent written and oral communications skills.
  • Experience writing, editing and proofreading press releases, op-eds, story pitches, and other press materials.
  • Proven ability to build media lists and develop media coverage reports.
  • Familiarity with Meltwater or other media-based software.
  • Experience developing media relations networks.
  • Ability to collaborate with cross-functional teams to gather information, identify key messages, and ensure consistent messaging for media opportunities and external communications.
  • Ability to set priorities and manage several tasks simultaneously in a fast-paced, deadline-driven environment.
  • Ability to work well both independently and in a team environment.
  • Personal passion for preserving and protecting the natural world with a belief in the mission, principles, and values of The Nature Conservancy's global approach to conservation.



WHAT YOU'LL BRING

  • Bachelor's degree in related field and a minimum of 5 years' related experience or equivalent combination of education and experience.
  • Experience cultivating and managing client relationships.
  • Experience organizing and coordinating multiple projects.
  • Experience writing, editing, and proofreading.



WHAT WE BRING

Since 1951, TNC has been doing work you can believe in. Through grassroots action, we have grown from a small non-profit into one of the most effective and wide-reaching environmental organizations in the world. Thanks to more than 1 million members, over 400 scientists, and the dedicated efforts of our diverse staff and partners, we impact conservation around the world!

TNC offers a competitive, comprehensive benefits package including health care benefits, flexible spending accounts, a 401(k) plan with an 8% employer match, parental leave, accrued paid time off, life insurance, disability coverage, employee assistance program, other life and work well-being benefits. Learn more about our benefits on our Culture Tab on nature.org/careers.

We're proud to offer a flexible work environment that supports of the health and well-being of the people we employ.



SALARY INFORMATION

The starting pay range for a candidate selected for this position is generally within the range of $53,000- 84,000 for annual base salary. This range only applies to candidates whose country of employment is the USA. Where a successful candidate's actual pay will fall within this range will be based on a variety of factors, including, for example, the candidate's location, qualifications, specific skills, and experience. Please note countries outside the USA would have a different pay range in the local currency based on the local labor market, and not tied to USA pay or ranges. Your geographic location will be confirmed during the recruitment.



APPLY NOW

To apply for job ID 55783, submit your materials online by using the Apply Now button at https://careers.nature.org/. Need help applying? Visit our recruitment page or contact applyhelp@tnc.org.

The Nature Conservancy is an Equal Opportunity Employer. Our commitment to diversity includes the recognition that our conservation mission is best advanced by the leadership and contributions of people of diverse backgrounds, beliefs and culture. Recruiting and mentoring staff to create an inclusive organization that reflects our global character is a priority and we encourage applicants from all cultures, races, colors, religions, sexes, national or regional origins, ages, disability status, sexual orientation, gender identity, military, protected veteran status or other status protected by law.

The successful applicant must meet the requirements of The Nature Conservancy's background screening process.

Do you have military experience? Visit our U.S. Military Skills Translator to match your military experience with our current job openings!

TNC is committed to offering accommodations for qualified individuals with disabilities and disabled veterans in our job application process. If you need assistance or an accommodation due to a disability, please send a note to applyhelp@tnc.org with Request for Accommodation in the subject line.

An attractive salary and benefits package is part of TNC's value proposition to our employees. TNC strives to provide competitive pay and bases salaries on the geographic location of the role committing to being equitable across groups and providing hiring salary ranges when possible.

Since we support flexible and remote work for our employees, many positions have a flexible location within countries where we're registered as a Non-government Organization and established as an employer. This may mean we're unable to provide a hiring salary range in the posting for some of our positions. However, candidates invited to be part of our interview process will be provided their location specific range upon request.



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