Marketing Manager II at Kforce Inc

Posted in Other about 3 hours ago.

Location: San Diego, California





Job Description:


RESPONSIBILITIES:

Kforce has a client that is seeking a Marketing Manager II in San Diego, CA.

Essential Functions:


  • Marketing Manager II will leverage customer insights, analytics, and finance to identify and unlock new offer or discount opportunities that allow us to better serve our customers while meeting our business objectives

  • Champion offer strategy across the organization to ensure we are applying the right level of strategic rigor in decision making in a highly competitive category

  • Develop clear messaging and creative briefs that translate customer insights into impactful benefits and reasons to believe all the way from advertising to on site and through the product experience

  • Evaluate creative execution and provide constructive feedback to design teams in both advertising and through the end-to-end customer experience

  • As a Marketing Manager II, you will work cross-functionally across marketing, product, customer success teams to influence end to end customer experience and ensure delivery of key milestones

  • Establish metrics for success, inform and interpret results and drive recommendations for improvements with velocity

  • Own the business outcomes for your specific marketing programs, connect them to overall business performance

  • Leverage the appropriate learning strategies, including qualitative and quantitative consumer research and A/B testing to roll-out experiences and creative that deliver improved business outcomes







REQUIREMENTS:



  • Bachelor's degree required; MBA preferred

  • 6+ years of professional experience in marketing or product management

  • Proven experience leading and influencing cross-functional teams to deliver amazing outcomes

  • Strong experience uncovering new qualitative and quantitative customer insights and leveraging deep empathy to drive decisions and influence E2E customer experiences

  • Solid written and verbal skills to communicate program objectives, recommendations, and results to cross-functional teams and senior leadership

  • Demonstrated high levels of ownership, responsibility, initiative and the desire to drive significant, measurable performance results

  • Track record of making principled, data-based business decisions balanced with strong ability to manage ambiguity; experience driving pricing, discounting, or promotional programs preferred

  • Strong data analysis skills, with experience in hypothesis driven testing, test result analysis and making recommendations






The pay range is the lowest to highest compensation we reasonably in good faith believe we would pay at posting for this role. We may ultimately pay more or less than this range. Employee pay is based on factors like relevant education, qualifications, certifications, experience, skills, seniority, location, performance, union contract and business needs. This range may be modified in the future.



We offer comprehensive benefits including medical/dental/vision insurance, HSA, FSA, 401(k), and life, disability & ADD insurance to eligible employees. Salaried personnel receive paid time off. Hourly employees are not eligible for paid time off unless required by law. Hourly employees on a Service Contract Act project are eligible for paid sick leave.



Note: Pay is not considered compensation until it is earned, vested and determinable. The amount and availability of any compensation remains in Kforce's sole discretion unless
and until paid and may be modified in its discretion consistent with the law.



This job is not eligible for bonuses, incentives or commissions.



Kforce is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, pregnancy, sexual orientation, gender identity, national origin, age, protected veteran status, or disability status.



By clicking "Apply Today" you agree to receive calls, AI-generated calls, text messages or emails from Kforce and its affiliates, and service providers. Note that if you choose to communicate with Kforce via text messaging the frequency may vary, and message and data rates may apply. Carriers are not liable for delayed or undelivered messages. You will always have the right to cease communicating via text by using key words such as STOP.





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