AstraZeneca is a global, science-led, patient-focused pharmaceutical company. We are leading a revolution in oncology to redefine cancer care. Our bold ambition is to eliminate cancer as a cause of death.
This is an opportunity to join a team dedicated to transforming the future of oncology by putting patients first and following the science to bring next generation medicines to life.
What You'll Do :
The Senior Manager, Immuno-Oncology Marketing, will be responsible for the planning and execution of portions of the GU commercial strategy including building new capabilities as needed. As the congress and personal lead, this role will work collaboratively with cross functional partners to implement robust market shaping activities to drive commercial success across our GU franchise. This role will require leading and collaborating with both internal and external customers.
This position will report into the marketing team and is primarily based at our Gaithersburg, MD campus, headquarters for the Oncology Business Unit.
Key Responsibilities:
Lead implementation of HCP personal, congress, and peer-to-peer marketing strategies in the US market for GU indications, ensuring alignment with the brand strategy as well as regulatory, legal and compliance
Support the creation of both branded and unbranded HCP campaign strategies to support key education initiatives with a focus on opportunities that enable us to orchestrate our campaigns across channels and functions
Lead field input and engagement to inform promotional messaging, tools, and resources
Manage partner agency relationships, workflow, and related project budgets - including timely operations (e.g. POs, invoices, etc.)
Collaborate with peer indication leads across the US to ensure strategic alignment and executional pull-through
Collaborate with legal, regulatory, and compliance stakeholders to ensure development and execution of compliant marketing initiatives
Assist in the identification, evaluation, and adoption of new partnerships and technologies
Qualifications:
Minimum qualifications
Bachelor's Degree in relevant field
3+ years' experience in pharmaceutical and/or healthcare industry with experience in one or more of the following: managed markets, brand marketing, sales, market research/analytics, strategic planning
Experience with Medical, Legal, and Regulatory (MLR) regulations, reviews and processes
Prior in-line HCP marketing experience
Experience building and integrating new capabilities that are relevant for brand success
Preferred qualifications
MBA in relevant field
Oncology or specialty care experience
Product launch experience preferred
Experience across multiple promotional channels (Personal, Non-Personal and Digital, Peer to Peer)
Customer facing experience
Skills
Excellent oral and written communication skills, with ability to clearly and concisely communicate complex constructs
Outstanding project management skills and experience managing multiple vendors, marketing partners, agency partners and budgets
Ability to effectively manage multiple competing priorities and projects
Strong understanding of legal and regulatory environment in pharmaceutical promotions, pharma industry guidelines, and other compliance-related issues
Experience working closely with field sales organizations to implement sales or marketing programs with measurable business impact
Ability to lead without authority
High capability at working collaboratively, thinking strategically and operating effectively in a rapidly evolving and competitive market place
High ethical standards and personal integrity
At AstraZeneca when we see an opportunity for change, we seize it and make it happen, because any opportunity no matter how small, can be the start of something big. Delivering life-changing medicines is about being entrepreneurial - finding those moments and recognizing their potential. Join us on our journey of building a new kind of organization to reset expectations of what a bio-pharmaceutical company can be. This means we're opening new ways to work, pioneering ground breaking methods, and bringing unexpected teams together. Interested? Come and join our journey.
Are you ready to bring new insights and fresh thinking to the table? Brilliant! We have one seat available, and we hope it's yours. Apply today.
AstraZeneca embraces diversity and equality of opportunity. We are committed to building an inclusive and diverse team representing all backgrounds, with as wide a range of perspectives as possible, and harnessing industry-leading skills. We believe that the more inclusive we are, the better our work will be. We welcome and consider applications to join our team from all qualified candidates, regardless of their characteristics. We follow all applicable laws and regulations on non-discrimination in employment (and recruitment), as well as work authorization and employment eligibility verification requirements.
AstraZeneca embraces diversity and equality of opportunity. We are committed to building an inclusive and diverse team representing all backgrounds, with as wide a range of perspectives as possible, and harnessing industry-leading skills. We believe that the more inclusive we are, the better our work will be. We welcome and consider applications to join our team from all qualified candidates, regardless of their characteristics. We comply with all applicable laws and regulations on non-discrimination in employment (and recruitment), as well as work authorization and employment eligibility verification requirements.
