Yahoo serves as a trusted guide for hundreds of millions of people globally, helping them achieve their goals online through our portfolio of iconic products. For advertisers, Yahoo Advertising offers omnichannel solutions and powerful data to engage with our brands and deliver results.

Summary

Yahoo is seeking an enthusiastic content operations analyst. They will work closely with editorial, SEO, product, and data teams with the joint goal of creating world class commerce content to grow audiences. The content operations analyst will develop and drive content strategies, workflows and tools to support this goal.
Responsibilities

• 
  Develop content strategies and playbooks for evergreen and event-based content
  
  
  
  • Conduct keyword research and identify emerging trends
  
  
  • Understand audience strategy and user motivation
  
  
  • Document plans and present findings
  
  
  • Drive execution working with editorial, product and SEO teams
  
  
  
  


• 
  Spec, develop and implement tools and technologies to support content operations
  
  
  
  • Develop processes and workflows to simplify content creation and drive traffic and engagement
  
  
  • Collaborate with BI, data and SEO teams
  
  
  
  


• 
  Assist in weekly reporting and participate in regular editorial meetings
  
  • Monitor performance dashboards, review data and provide actionable insights.
  
  


• Support during commerce events

Requirements

• 
  Required
  
  
  
  • Bachelor's degree
  
  
  • Publishing experience: preferably working in editorial production
  
  
  • Data analysis and reporting experience
  
  
  • SEO experience
  
  
  • Familiar with commerce and product data
  
  
  • Takes ownership of projects and tasks
  
  
  • Detail oriented
  
  
  • Strong critical thinking and problem-solving skills
  
  
  • Continuous improvement mindset
  
  
  • Demonstrated ability to work independently as well as in a team environment.
  
  
  • Ability to communicate effectively with and across different teams
  
  
  • Mindset that blends data-based research with creativity
  
  
  • presentation skills and on-the-fly thinking for collaborative discussions
  
  
  • Experience with seo content tools (GA, GSC, Semrush, Ahrefs, etc.), content management systems, management tools (Airtable (great), Asana, etc.) and data handling tools (Looker, Tableau, SQL, etc.)
  
  
  • Great at Google sheets
  
  
  
  


• 
  Bonus
  
  
  
  • Knowledge/experience of SQL or other query language
  
  
  • Experience with data systems and mapping workflows
  
  
  • Project management experience
  
  
  • Experience working with Airtable or other similar project management tools
  
  
  
  

• 
  Tool experience... this is summarized above
  
  
  
  • Seo content tools: Semrush, Ahrefs, Serpapi, Google search console, Google adwords manager/keyword planner
  
  
  • Publishing/management tools: Airtable (great) , Trello, Asana, Monday,
  
  
  • Google sheets
  
  
  • Data handling tools: Looker, Tableau, SQL
  
  
  • Content management systems
  
  
  
  

Yahoo is proud to be an equal opportunity workplace. All qualified applicants will receive consideration for employment without regard to, and will not be discriminated against based on age, race, gender, color, religion, national origin, sexual orientation, gender identity, veteran status, disability or any other protected category. Yahoo is dedicated to providing an accessible environment for all candidates during the application process and for employees during their employment. If you need accessibility assistance and/or a reasonable accommodation due to a disability, please submit a request via the Accommodation Request Form ( www.yahooinc.com/careers/contact-us.html ) or call 408-336-1409. Requests and calls received for non-disability related issues, such as following up on an application, will not receive a response.

At Yahoo, we know that diversity makes us stronger. We are committed to a collaborative, inclusive environment that encourages authenticity and fosters a sense of belonging. We strive for everyone to feel valued, connected, and empowered to reach their potential and contribute their best. Check out our diversity and inclusion ( www.yahooinc.com/diversity/ ) page to learn more.

The compensation for this position ranges from $72,750.00 - $151,250.00/yr and will vary depending on factors such as your location, skills and experience. The compensation package may also include incentive compensation opportunities in the form of discretionary annual bonus or commissions, in addition to equity incentives. Yahoo provides industry-leading benefits including healthcare, 401K savings plan, company holidays, vacation, sick time, parental leave and an employee assistance program. Eligibility requirements apply.

Yahoo has a high degree of flexibility around employee location and hybrid working. In fact, our flexible-hybrid approach to work is one of the things our employees rave about. Most roles don't require specific regular patterns of in-person office attendance. If you join Yahoo, you may be asked to attend (or travel to attend) on-site work sessions, team-building, or other in-person events. When these occur, you'll be given notice to make arrangements.

If you're curious about how this factors into this role, please discuss with the recruiter.

Currently work for Yahoo? Please apply on our internal career site.