Posted in General Business 30+ days ago.
Type: Full-Time
Location: Goleta, California
At Deckers Brands, Together, Every Step is a promise kept that every employee can bring their authentic self, is valued and supported, as a whole person, at work and beyond. Together, Every Step is how we continue to deliver exceptional business results, experience an amazing place to work, and have a positive impact on the communities and world around us.
Job Title: Junior Copywriter, UGG
Reports to: Sr. Manager, Copy - UGG
Location: Remote, Southern California
The Role
The Junior Copywriter plays a supportive role in shaping UGG copy, leveraging their natural flair for storytelling, writing, and creating content for a contemporary fashion lifestyle audience. They should be adept at capturing the essence of a story while embodying the brand's tone of voice to drive the objectives of each writing assignment. This role demands strategic thinking, a consumer-centric approach, and a zest for tackling new challenges.
The Junior Copywriter should be a trendsetter, keeping a finger on the pulse of the latest trends in apparel and footwear fashion. They should keenly understand the industry's trajectory and UGG's direction in terms of materialization, innovation, and sustainability, reflecting their commitment to staying ahead of the curve.
The role is remote to California, but the Junior Copywriter must be willing to present in-office or other locations to learn new products, materials, and innovations and participate in team events and meetings. The copywriter must feel comfortable with on-site work for product research as needed and at the discretion of the Senior Manager of Copy.
They assist in product communications across touchpoints from conception to execution (pre-season and in-season), helping to evolve the UGG tone of voice along the way in line with industry best practices.
The Junior Copywriter, a member of our Copy Team, works closely with Copy Team to contribute to various content types. This collaborative approach, including campaign storytelling, blog posts, eComm copy, and more, ensures that our brand's voice is consistent and resonates with our audience. We also cover planning and research documents together, launching each new campaign as a unified team.
The Junior Copywriter is a creative, out-of-the-box thinker who contributes to strategies in collaboration with cross-functional teams. They assist in shaping how we communicate about specific products/collections and why, aligning their work with the broader objectives of our partnered teams.
The Junior Copywriter doesn't just tell you why you should buy a product, but they tell you the story of you + the product.
They will also be a skilled editor/proofreader with an eye for details (from punctuation to grammar to product naming conventions to DEI implications), working at every turn to position UGG as a sophisticated, intelligent, consistent, and socially responsible brand.
Above all, we seek someone who can bring positive, healthy energy to our organization. Highly collaborative individuals who love and seek valuable stakeholder feedback will succeed in this role. The role is fast-paced, and our objectives may change. What will not is our commitment to excellence and the UGG Brand.
This is an entry-level role, and the candidate must be comfortable with administrative, assistive, and supportive work in addition to regular duties. Most job functions will be completed as a part of a project, versus the Junior Copywriter's own solo project. Junior Copywriter should feel comfortable operating as an individual contributor on an assignment-based level. We are a small team, so we often reach across each other's responsibilities to help and fill in as needed. You could succeed in this role if you are flexible, open-minded, and goal-oriented.
This position reports to the Senior Manager of Copy + Content, UGG Brand Communications.
MAJOR RESPONSIBILITIES:
OTHER EVERY DAY EXPECTED RESPONSIBILITIES:
We celebrate diversity--of your background, your experiences and your unique identity. We are committed to ensuring an inclusive and equitable workplace where all of our employees can Come as They Are. We believe that when we bring our different perspectives to work, we are truly Better Together.
Your Impact
The primary functions of this role, include but are not limited to:
1. Storytelling
2. Writing
3. Research
4. Brand Messaging
Who You Are
We'd love to hear from people with
What We'll Give You
The salary range posted reflects the minimum and maximum target for new hire salaries for this role in our Goleta, CA location. Individual pay will be determined by location and additional factors, including job related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary for your preferred location during the hiring process.
Equal Employment Opportunity
Diversity and inclusion are key to our success. We are proud to be an equal opportunity employer and our employees are people with different strengths, experiences and backgrounds who share a passion for our brands. We welcome qualified applicants regardless of their race, color, religion, sex, sexual orientation, gender identity, gender expression, national origin, age, military or veteran status, mental or physical disability, medical condition and all of the other beautiful parts of your identity.
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